Fast food giant McDonald’s had a major “whoops!” moment recently after a resource website it created for its employees humorously advised them to stop eating its food. The U.K.’s Daily Mail reports that the so-called “McResource Line,” which has since been taken offline, had contained “educational” imagery instructing McDonald’s workers to avoid eating burgers and fries for their own health, and instead opt for “healthier” choices like cold-cut sandwiches and salads.
Part of a series on how to make healthier food choices, the images took the international spotlight after employees first noticed their contradictory nature and subsequently brought them up to the media. Advice about avoiding deep-fried foods and limiting consumption of “extras such as cheese, bacon and mayonnaise” became a running joke, as these are the types of foods that McDonald’s pushes most heavily on its customers.
“[E]ating a diet high in fat puts people at risk for becoming overweight,” read one of the image captions, which is no longer online. This is obviously confusing advice for the many thousands of McDonald’s workers who are constantly bombarded by wafts of grease coming from the junk foods they serve all day long to their eager and addicted customers.
“It is hard to eat a healthy diet when you eat at fast-food restaurants often,” continued the advice in amazing irony, as McDonald’s employees are incentivized to eat fast food due to employee discounts and short breaks. “Many foods are cooked with a lot of fat, even if they are not trans fats. Many fast-food restaurants do not offer any lower-fat foods.”
“Eat at places that offer a variety of salads, soups, and vegetables.”
McDonald’s defends dietary advice while simultaneously insisting it was taken out of context
In other words, you should not eat at McDonald’s, McDonald’s employees! This was the implication, anyway, before McDonald’s officials decided to pull the infamous McResource Line altogether. A spokesman from the company later claimed that the advice had been misinterpreted and taken “out of context” but at the same time offered no real explanation as to why, then, it was taken completely offline.
“Portions of this website continue to be taken entirely out of context,” reads an official statement from McDonald’s. “This website provides useful information from respected third-parties about many topics, among them health and wellness. It also includes information from experts about healthy eating and making balanced choices. McDonald’s agrees with this advice.”
As you may recall, previous issues with the now-shuttered McResource Line included unusual advice about how McDonald’s employees could sell their personal belongings or get a second job in order to make ends meet. The site also contained information about how to generously tip a house cleaner or dog walker, services that the average McDonald’s employee making minimum wage is unlikely to be able to afford.
daily alternative | alternative news – McDonald’s urged its employees not to eat its own food
Microsoft Admits Windows 10 Automatic Spying Cannot Be Stopped
Last week changes to the Windows 10 upgrade path mean it is going to become increasingly difficult for any non-techy users to avoid being pushed to Microsoft MSFT +0.00%’s new operating system. But given Windows 10 is better than Windows 7 and Windows 8, why would that be a problem? Because of policies like this…
Speaking to PC World, Microsoft Corporate Vice President Joe Belfiore explained that Windows 10 is constantly tracking how it operates and how you are using it and sending that information back to Microsoft by default. More importantly he also confirmed that, despite offering some options to turn elements of tracking off, core data collection simply cannot be stopped:
“In the cases where we’ve not provided options, we feel that those things have to do with the health of the system,” he said. “In the case of knowing that our system that we’ve created is crashing, or is having serious performance problems, we view that as so helpful to the ecosystem and so not an issue of personal privacy, that today we collect that data so that we make that experience better for everyone.”
This backs up detailed data that some had chosen to dismiss as conspiracy theories.
Windows 10 has great potential, but aggressive update and user tracking policies. Image credit: Microsoft
Still, whether or not you agree with Belfiore’s standpoint that this doesn’t invade user privacy, it does seem strange that it has taken Microsoft so long to come clean and admit core Windows 10 background data collection processes cannot be stopped. Instead it gave the impression that turning off all user accessible spying options in Windows 10 settings would provide owners with full privacy – that’s tantamount to spying.
To his credit, Belfiore does recognise the controversial nature of this decision and stresses that:
“We’re going to continue to listen to what the broad public says about these decisions, and ultimately our goal is to balance the right thing happening for the most people – really, for everyone – with complexity that comes with putting in a whole lot of control.”
Interestingly Belfiore himself won’t be around to oversee this as he is about to take a year long sabbatical. When he comes back, however, I suspect this issue will still be raging as Windows and Devices Group head Terry Myerson recently confirmed Windows 10 Enterprise users will be able to disable every single aspect of Microsoft data collection.
This comes in combination with Windows 10 Pro and Enterprise users’ ability to permanently disable automatic updates which are forced upon consumers and shows the growing divide between how Microsoft is treating consumers versus corporations.
So how concerned should users be about Windows 10’s default data collection policies? I would say very.
By default Windows 10 Home is allowed to control your bandwidth usage, install any software it wants whenever it wants (without providing detailed information on what these updates do), display ads in the Start Menu (currently it has been limited to app advertisements), send your hardware details and any changes you make to Microsoft and even log your browser history and keystrokes which the Windows End User Licence Agreement (EULA) states you allow Microsoft to use for analysis.
The good news: even if Belfiore states you cannot switch off everything, editing your privacy settings will disable the worst of these. To find them open the Start menu > Settings > Privacy.
daily alternative | alternative news – Microsoft Admits Windows 10 Automatic Spying Cannot Be Stopped
Latest Crypto Price
|Quotes delayed up to 3 minutes.|